Managing Long-Duration Exercise - Diabetes Australia

Diabetes Australia is the national peak body for the more than 1.5 million Australians living with diabetes. They approached Punchy to help build out their exercise education content with a piece focused on long-duration activity, where managing blood glucose levels presents specific challenges around fuelling, insulin adjustment and recovery. The audience was people living with type 1 and type 2 diabetes who want to participate confidently in events like long walks, rides, hikes or endurance sport. Punchy produced an animated explainer that walked viewers through pre-activity planning, in-activity monitoring and post-activity recovery, with clear visual cues for each phase. The animation used Diabetes Australia’s brand system, with friendly character work and clean motion graphics to make clinical content feel achievable rather than intimidating. A warm, encouraging voiceover anchored the piece. Services included scripting, storyboarding, illustration, animation, voiceover and audio mix. The final video was deployed across Diabetes Australia’s exercise resources, social channels and partner networks.