Long Service Leave - WA DMIRS
Animated Explainer Video
The Department of Mines, Industry Regulation and Safety (DMIRS) regulates workplace relations and industrial safety across Western Australia, with the Wageline service providing employers and employees with guidance on state-system entitlements. Following Punchy Digital Media’s earlier production of Wageline animated explainers, the Private Sector Labour Relations team returned with a brief covering three new animated explainers and three accompanying short-form promotional social videos. “Long Service Leave – WA DMIRS” is the short-form promotional social piece introducing the LSL entitlement broadly, designed to drive viewers toward the Wageline website and the more detailed companion explainers. Punchy produced the video in the established Wageline animation style, with social tiles built to extend the campaign’s reach across DMIRS’s channels. The piece was delivered as part of a coordinated package targeting a March 2024 campaign rollout. Services included script refinement, illustration in the existing Wageline visual system, motion graphics, animation, voiceover production, and social tile design.
- Video Type: Animation
- Sector: State Goverment