Early Voting - NSW Electoral Commission

The NSW Electoral Commission runs state and local government elections across New South Wales. Ahead of an election period, the Commission approached Punchy to help inform voters about early voting options, including who’s eligible, where to vote early, and what to expect at an early voting centre. The brief was to lift voter confidence and reduce inbound queries by giving the public a clear, accessible explanation of the process. Punchy produced an animated explainer using a friendly, character-led illustration style that suited the Commission’s role as a neutral, trusted public information source. The video walked through eligibility, locations, identification requirements and what to bring, with motion graphics that visualised each step. A warm, plainly spoken voiceover guided viewers. Services included scripting, storyboarding, illustration, animation, voiceover and audio mix. The video was deployed across the Commission’s website, social media channels and broader election communications.