Product Reveal - RocketDNA

RocketDNA is an Australian based leader in drone and automation services, providing advanced aerial data solutions for sectors including mining, civil construction, and energy. They came to Punchy Studio with a brief to create an impactful product reveal video for dji’s new flagship model, the Matrice 4 series. The primary challenge was to highlight the drone’s high tech capabilities, such as its 49 minute flight time and intelligent AI operations, in a way that resonates with enterprise level clients seeking efficiency and safety in their operations. We produced a dynamic live action promotional video featuring RocketDNA CEO Chris Clark, who provides an expert review of the new hardware. The approach combines professional on screen presenting with detailed close up shots of the Matrice 4E and its companion RC Plus 2 controller, alongside screen captures of the innovative AI flight software. By showcasing features like the built in RTK module and high precision cameras, the video establishes RocketDNA as a premier provider of cutting edge drone technology in Australia. This asset is utilised across digital platforms to drive awareness and technical understanding of the latest advancements in autonomous aerial mapping and inspection services.