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Communication Audits That Connect The Dots

Communication Audits That Connect The Dots

See how all your communications work together. We analyse your audience, channels, and existing approach to build a strategy where video sits within a broader plan aligned to your goals and community needs.

Communication Audits That Identify What's Working

Our communication audit service combines channel analysis, messaging review, and strategic assessment to show where your communications land and where they fall short. Every project is built around your objectives, your audiences, and the cohesion your approach needs.

Clarity on What's Actually Landing

We assess your current channels, messaging, and tactics to identify what's connecting with audiences and what's getting lost.

Strategic Framework, Not Just Feedback

Every audit delivers a communications roadmap that aligns video and content with your goals, timelines, and broader priorities.

Insight That Moves Beyond Execution

We step back from daily deliverables to show how your communications work together and where gaps are holding you back.

Communication That Creates Real Impact

Every project we deliver is backed by strategy, collaboration, and purpose. For more than 14 years, we’ve helped organisations across Australia connect with their communities, inspire action, and build trust through clear, creative communication.

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Visual information retained compared to 10% from text alone
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Videos produced nationwide for government, education, health, and enterprise
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Minutes of meaningful content created to inform, inspire, and empower communities
Communication That Creates Real Impact

Punchy's Proven Process

Our team makes complex campaigns simple, guiding you through every step with structure, clarity, and support.

Discovery Session

We work with you to understand your audience, message, and goals, giving you a clear plan before production begins.

Punchy Strategy

Our team builds a tailored communication strategy that aligns with your objectives, budget, and desired results.

Seamless Production

We handle scripts, visuals, voiceovers, and approvals while keeping you in the loop at every stage.

Project Delivery

Your final files are delivered on time and ready to use across all channels, with full ownership and no hidden costs.

Longevity Guarantee

We refine your content together over the next 12 months, ensuring it evolves based on real audience feedback and performance.

Ready to see what's working? Let's start your communication audit

When Strategy Gets Lost, Audits Help Find It

When Strategy Gets Lost, Audits Help Find It

Your channels are active, your content is consistent, and you’re not sure if it’s working together.

We understand the challenge of making communications cohesive when you’re deep in execution mode.

That’s where communication audits help and where Punchy makes the process effortless.

AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA
AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA
AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA
AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA
AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA
AMP
ANZ
Asthma Australia
Australian Government
Cancer Australia
Commonweath Bank
Diabetes Australia
EY
Intel
KPMG
Monash
NSW
Pearson
Queensland Uni
RACGP
RACV
Steadfast
University of SA

Communications Audit FAQs

A communication audit assesses how well your current materials are supporting your goals. It looks at what you are saying, how you are saying it, who you are speaking to, and whether it is working. It is worth doing when communication feels inconsistent, outdated, confusing, or ineffective, or when you are entering a new strategic phase and want to make sure your messaging is fit for purpose.

Communication audits are valuable for government, NGOs, healthcare organisations, education providers, and other public facing or regulated environments. They are also useful for organisations experiencing change, such as expanding services, shifting strategy, launching campaigns, or dealing with multiple stakeholders.

Audits uncover issues such as misaligned messaging, conflicting information, unclear calls to action, lack of audience focus, outdated materials, duplicated effort, weak positioning, or content that exists without a clear purpose. These problems are often invisible internally until viewed through a structured lens.

A content review looks at individual assets in isolation. A communication audit looks at the system they operate within. It assesses whether messaging is consistent across touchpoints, whether the right audiences are being served, and whether the content supports organisational goals. Audits are strategic, not cosmetic.

We assess any relevant channels such as websites, social media, newsletters, fact sheets, reports, presentations, video content, and internal materials. The scope is tailored to what you want to understand. We do not assume every channel should be audited if it does not serve a strategic purpose.

Yes. Internal and external communications influence each other. Internal confusion often leaks into external messaging, and external messaging can fail if internal stakeholders do not understand or support it. Reviewing both creates a more accurate picture.

We use structured criteria to evaluate language, hierarchy, tone, purpose, audience fit, and calls to action across channels. We look for alignment with organisational goals and test whether the content is easy to understand without prior knowledge. Effectiveness is judged by how well the content supports decision making and behaviour.

Yes. Audits often reveal redundant content that creates confusion, gaps where important information is missing, or outdated materials that no longer reflect current policy, brand, or service reality. This is especially common in government, healthcare, and education.

We assess whether the action is clear, whether the audience is motivated to act, and whether the content removes barriers to action. We also look at placement and context. If the audience cannot find the information they need, or does not understand what happens next, action will not occur regardless of content quality.

Yes. Tone and language are central to whether information is understood, trusted, and acted upon. We assess whether the style matches the audience, avoids unnecessary jargon, and reflects the organisation in a credible and respectful way.

We identify the audiences for each channel or asset, then assess whether the content is serving their needs and context. This includes their level of knowledge, trust, stress, cultural context, and environment of use. A technically accurate message can still fail if it does not meet the audience where they are.

Insights may include clarity issues, structural gaps, outdated messaging, mismatched tone, misaligned channels, or missed opportunities. Recommendations usually outline what to fix, update, remove, or create. They support strategic decisions rather than simply listing errors.

Recommendations are written to be applied by real teams with real constraints. We outline what to do, why it matters, and how it supports organisational goals. This avoids audits becoming theoretical documents that sit on a shelf.

Timelines depend on scope and stakeholder availability. Some audits take a few weeks, while broader audits can take longer, especially if multiple departments or channels are involved. If your team is responsive, timelines move faster.

Your primary role is to provide access to materials and context. We handle the assessment. You review findings and provide clarification where needed. You do not need to draft reports or perform analysis.

Deliverables typically include a clear summary of findings, mapped issues, identified gaps, and practical recommendations for improvement. Depending on the scope, it may also include audience implications, content inventories, and strategic priorities for future content and campaigns.

A short conversation is usually enough to understand your goals and determine the right level of audit. You do not need a complete inventory or formal brief to start. We can guide you through what is needed once we know the context.

One of our expert strategists will call within the hour to discuss your project, provide transparent pricing and realistic timelines so you know exactly what to expect.

Alternatively, you can book a meeting at a time that suits you here.

Submit the form to receive our full pricing guide with transparent costs, inclusions and timelines.