Midlife is a pivotal stage in a woman’s life, often marked by transitions like menopause and shifts in physical health that determine long-term wellbeing.
However, women from culturally and linguistically diverse backgrounds or with lower literacy levels often face challenges accessing clear, practical health advice.
Traditional resources like dense pamphlets, jargon-heavy guides, or inaccessible seminars often fall short.
Partnering with Jean Hailes, Monash University, CREWaND, and The University of Melbourne, we needed to create content that was engaging, easy to understand, and actionable, delivering critical health messages with clarity and impact to women across different literacy and education levels.
